Hulu Affiliate Program
hulu.com
Hulu lists a 2%–25% commission via 3 networks (Digidip, Rakuten, Sovrn), above the Entertainment median of 6%. It earns an Affiliate Graph Score of 83/100.
- Listed commission
- 2%–25%
- Networks
- 3
- Score
- 83/100
- Brand size
- Very large
Brand size: top 5% of tracked brands by estimated revenue. A relative tier, not a dollar figure. How it's derived.
About Hulu
Hulu is a streaming service that offers on-demand access to a wide range of television shows, movies, and original content. It operates primarily in the United States and provides various subscription plans, including free and paid options, to cater to different viewer preferences. Hulu's platform is accessible via web and app, and it partners with affiliate networks to promote its service. The company is known for its extensive library, including current TV episodes, exclusive series, and a growing slate of original programming. Hulu's affiliate program enables partners to earn commissions by referring new subscribers through various marketing channels. The service focuses on delivering entertainment content to U.S. consumers, with a particular emphasis on popular TV shows and movies.
Commission terms
The program offers a base flat commission of $0.00 and additional $2.00 commissions for qualifying SKUs listed under specific categories such as SVOD SASH DTP/FT, NOAH 2026, and Live TV. These commissions are flat-rate and triggered when the SKU matches the designated lists. The program excludes items outside these SKU lists and categories, and standard restrictions likely apply to non-qualifying traffic or actions. Overall, affiliates can earn fixed commissions for specific product actions, but certain SKUs and traffic sources may be ineligible.
Summarized from network program data. Confirm current terms on the network.
Networks
Score breakdown
| Listed commission vs. category median | 40 / 40 |
| Network coverage | 15 / 15 |
| Active status | 15 / 15 |
| Cookie window | 0 / 15 |
| Data completeness | 12.5 / 15 |