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Wine.com Affiliate Program

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Publishers on Hi Energy observed an effective 3.6% commission from Wine.com over the last 12 months via Rakuten, below the Food & Drink median of 7%. The network-listed rate is 1%–6%. Its network terms specify a 30-day cookie window. It earns an Affiliate Graph Score of 55/100.

Observed commission
3.6%
6m 5.6% · 1m 5.6%
Listed commission
1%–6%
Networks
1
Cookie window
30 days
Score
55/100
Brand size
Large

Brand size: top 20% of tracked brands by estimated revenue. A relative tier, not a dollar figure. How it's derived.

About Wine.com

Wine.com is an online retailer specializing in the sale and delivery of a wide selection of wines, including red, white, sparkling, and specialty beverages. Based in San Francisco, California, the platform offers over 10,000 wines in stock, with features such as free shipping with StewardShip, customer ratings, and expert guidance. The website caters primarily to U.S. consumers, providing a convenient way to purchase wines for various occasions, gifts, or personal enjoyment. It also offers a mobile app and an affiliate program for partners. The platform emphasizes quality, variety, and customer service, supported by extensive digital marketing technologies including Google Ads, Bing Ads, and affiliate networks like Rakuten LinkShare. Wine.com has a strong online presence with active social media channels and reviews, and it is recognized as a leading online wine retailer in the US market.

Commission terms

Wine.com offers a 1% base commission, including returning-customer orders, with a 6% commission for customers identified as New Customer Status. These are sale-based percentage commissions, and no fixed currency payout is stated. Non-commissionable or restricted activity includes incentivized traffic, coupon codes, cashback offers, self-referrals, gift card sales, and certain unspecified product categories or customer actions; fraud-prevention and incentivized-traffic policies apply.

Summarized from network program data. Confirm current terms on the network.

Networks

Score breakdown

Observed commission vs. category median10.3 / 40
Network coverage5 / 15
Active status15 / 15
Cookie window10 / 15
Data completeness15 / 15

How the score works

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